Innovation in Luxury Fashion Family Business: Processes and Products Innovation as a Means of Growth
Elisa Giacosa
A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
年:
2014
出版社:
Palgrave Pivot
语言:
english
页:
195
ISBN 10:
1349505269
ISBN 13:
9781349505265
文件:
PDF, 3.16 MB
IPFS:
,
english, 2014